4ubook

Privacy Policy

Effective date: November 10, 2026 · Last updated: November 10, 2026
Applies to https://www.4ubook.com, merchant administration, and every booking website operated on 4ubook.

Gogo Sys Inc. (“4ubook”, “we”, “us”, or “our”) provides online booking and business management software for salons, spas, and other appointment-based businesses. This Privacy Policy explains what personal information we collect, how we use it, when we share it, and the choices available to you.

1. Who we are

Gogo Sys Inc. is the operator of 4ubook and is the data controller for the information described in this policy, except where we act as a service provider (processor) on behalf of a merchant. Our business address is 3426 Linneaus Pl, Queens, NY 11354, United States. You can reach our privacy team at 4upos.com@gmail.com.

2. Scope

This policy covers:

• our public website at https://www.4ubook.com, including the legal, support, and merchant signup pages;
• the 4ubook administration console used by merchants and their staff; and
• the branded booking websites and booking flows we host for each merchant.

Merchants are independent businesses. When a merchant uses 4ubook to manage its own customers, the merchant decides what information it collects and why, and it is responsible for its own privacy notices. We process that information on the merchant’s instructions and under our Merchant Agreement.

3. Information we collect

3.1 Merchant account information

• Business name, storefront address, phone number, website, time zone, and business hours.
• Names, email addresses, phone numbers, and roles of the people who use the administration console.
• Account credentials, login history, and security settings.
• Billing contact details and subscription or add-on records. Payment card data is entered directly with our payment processor; we do not store full card numbers.

3.2 Customer and appointment information

When a customer books an appointment, the merchant collects the information needed to deliver the service. Through the platform this typically includes:

• Name, phone number, email address, and preferred language.
• Appointment history, selected services, staff member, date and time, and booking notes.
• Notes or intake information the merchant records about a service, including health or sensitivity disclosures a customer chooses to provide.
• Gift card, membership, and loyalty records associated with the booking.

3.3 Technical and usage information

• IP address, browser type and version, device type, operating system, and referring page.
• Pages viewed, features used, and actions taken in the booking flow or administration console.
• Session identifiers, cookies, and similar technologies described in section 6.
• Error, diagnostic, and security log data.

3.4 Communication and consent records

We keep records of the messages we send, the channel used, and the date, time, and source of every marketing consent — including web forms, in-store forms, and text-message keywords — so that we and our merchants can demonstrate compliance with applicable messaging rules.

4. How we use information

• Provide the service: create and secure accounts, publish booking pages, manage availability and calendars, send confirmations, reminders, and notices, and record gift cards, memberships, and visit history. We do not process appointment payments; customers pay merchants directly.
• Support merchants and customers: answer questions, investigate problems, and resolve booking or payment disputes.
• Send marketing messages: only where the recipient has separately opted in, and always with an easy way to opt out.
• Improve and secure the platform: measure performance, diagnose errors, prevent fraud and abuse, and protect the rights and safety of users.
• Meet legal obligations: keep tax, accounting, messaging-consent, and other records that the law requires.

Where data protection law requires a legal basis, we rely on performance of a contract, our legitimate interests in operating and securing the platform, your consent (for marketing messages and non-essential cookies), and compliance with legal obligations.

5. Google integrations and merchant control

4ubook can publish a merchant’s public business information, services, and real-time availability to Google so that customers can book directly from Google Search and Google Maps (“Reserve with Google”). The integration is optional for merchants.

• Only information the merchant has chosen to publish — business name, address, phone number, business hours, service names and prices, availability, and the bookings made through Google — is shared.
• Google processes that information under its own privacy policy. We do not send Google customer contact lists, marketing consent records, or payment card data.
• A merchant can opt out of the Google integration at any time, free of charge, from the Google Integration Opt-Out page. We remove the merchant from the Google feed within five business days and confirm the change by email.

6. Cookies and similar technologies

We use cookies and local storage to keep you signed in, remember your language and booking selections, balance traffic, and protect forms against abuse. Essential cookies are required for the service to work. Where required by law, we ask for consent before setting analytics or advertising cookies, and you can clear or block cookies in your browser at any time. Blocking essential cookies may prevent you from booking or signing in.

7. When we share information

We do not sell personal information. We share it only as described below:

• With the merchant you booked with. Your appointment details and contact information are visible to the business you chose and to the staff members who serve you.
• With service providers. Hosting, database, payment processing, text messaging, email delivery, error monitoring, and customer support vendors that process information on our instructions and under written confidentiality and security terms.
• With Google, when a merchant enables Reserve with Google. Limited to the information described in section 5.
• For legal reasons. When we believe disclosure is required by law, regulation, court order, or a lawful request, or is necessary to protect our rights, users, or the public.
• In a business transaction. If we merge with, acquire, or sell assets to another company, information may be transferred as part of that transaction, subject to this policy.

8. SMS messaging and consent

Merchants may use 4ubook to send appointment confirmations, reminders, and service updates, and — only with a separate marketing opt-in — promotional messages.

• Mobile information and messaging opt-in data will not be shared with third parties or affiliates for marketing or promotional purposes. Text-messaging originator opt-in data and consent are never sold or rented.
• Message frequency varies. Message and data rates may apply. Consent is not a condition of purchase.
• Reply STOP to unsubscribe from SMS messages, or HELP for assistance. You may receive one final confirmation message after opting out.
• Full program details are published on the Appointment & SMS Notifications page.

9. How long we keep information

We keep personal information only as long as needed for the purposes described in this policy. Merchant account records are kept while the account is active and for a reasonable period afterwards to meet legal, tax, and dispute-resolution obligations. Appointment, payment, and consent records are kept for the period required by applicable law, after which they are deleted or aggregated. When a merchant closes its account, it can export its customer data and ask us to delete it, subject to records we must retain.

10. How we protect information

We use administrative, technical, and physical safeguards designed to protect personal information, including encryption in transit, access controls, least-privilege roles, audit logging, and vendor review. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a breach affects your personal information, we will notify you and the relevant authorities as required by law.

11. Your privacy rights

Depending on where you live, you may have the right to access, correct, delete, or receive a copy of your personal information; to object to or restrict certain processing; to withdraw consent; and to appeal a decision about a request. You may also have the right not to be discriminated against for exercising these rights.

• To exercise a right, email 4upos.com@gmail.com. We verify requests before acting on them and respond within the time required by law.
• If your request concerns a booking, the fastest path is to contact the merchant directly; we will assist the merchant in fulfilling the request.
• You may opt out of marketing messages at any time using the unsubscribe link, by replying STOP, or by contacting us.
• Residents of the European Economic Area, the United Kingdom, and Switzerland may lodge a complaint with their local supervisory authority.

12. Children

The platform is not directed to children under 13 (or the minimum age in your jurisdiction), and we do not knowingly collect their personal information. If you believe a child has provided information to us, contact us and we will delete it.

13. International transfers

We operate in the United States, and our service providers may process information in other countries. When we transfer personal information from the EEA, the UK, or Switzerland, we rely on appropriate safeguards such as standard contractual clauses.

14. Changes to this policy

We may update this policy to reflect changes in our service or the law. When we do, we will post the new version here with a revised effective date and, if the changes are material, notify merchants by email or in the administration console.

15. Contact us